Key Objectives

Introductory Brand Strategy for Social Media - Establish a comprehensive social media foundation and brand presence for 9towine's market entry

Key Results

Brand Foundation Established - Introduced 9towine as a workwear fashion brand for professional women Target Audience Defined - Connected with and educated the modern professional woman demographic about brand relevance Brand Archetype Communicated - Established a clear "9towine woman" identity and core brand values on Instagram Content Performance - Brand values and "why" posts generated higher engagement than the industry average

GRIDS

9TOW AUG.png

https://www.instagram.com/reel/DQ4LAyTEVF6/?utm_source=ig_web_copy_link&igsh=MzRlODBiNWFlZA==

STRATEGY

9TOWINE SEPT.png

https://www.instagram.com/reel/DQORl2iE_8Z/?utm_source=ig_web_copy_link&igsh=MzRlODBiNWFlZA==

https://drive.google.com/file/d/16QHXt2FZ_Q07dyhw07thuEK-hTHatHPQ/view?usp=sharing

Nine to Wine (@9towine.co)